News | Feb 28, 2023

Iberostar Group launches the first sustainable mobility plan for the hotel sector in the balearic islands

Iberostar Group,Corporate,Sustainability
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  • With this plan, the Mallorcan hotel group aims to promote a culture of low-emission mobility among its employees.

  • All Iberostar hotels will have a sustainable mobility plan by 2025, while the company's headquarters in Mallorca will implement it this year.

  • The push for low-carbon mobility is part of the hotel group's global decarbonization plan to achieve carbon neutrality by 2030.

Iberostar Group, an international reference for responsible tourism, has launched the first sustainable mobility plan for the hotel sector in the Balearic Islands. This plan will reduce by 50% the emissions derived from employees' commuting to work by 2030.

This initiative, which acts on Scope 3 emissions linked to the value chain, is part of the company's ambitious global decarbonization plan, with which Iberostar is committed to achieving carbon neutrality by 2030.

Through awareness-raising actions and incentives, the hotel company will promote a more efficient mobility culture among employees at its headquarters in Mallorca and all of its hotels worldwide. This will be carried out through the gradual implementation of different sustainable travel options until 2025.

a man riding on the back of a bicycle

Iberostar is committed to active mobility by encouraging its employees to walk or bike to work. It will also promote the use of public transportation and will introduce a new cell phone application that will facilitate carpooling among employees, as well as promote access to zero-emission vehicles.

An important part of our roadmap towards decarbonization is to promote a culture of low-emission mobility among employees, managing to connect them with the company's decarbonization strategy, while generating a shift towards sustainable mobility that impacts on a professional and personal level. Moving from commitment to implementation requires immediate action

Patricia Dueñas

Director of Circular Economy at Iberostar Group

The roadmap to decarbonization is a reality

Framed within the 2030 Agenda, the Iberostar Group's decarbonization strategy sets the company's commitment to reduce Scope 1 and 2  greenhouse gas (GHG) emissions by 85% by 2030, in relation to the 2019 base year.

Given that Scope 3 emissions account for 77% of Iberostar's carbon footprint, the hotel group has identified seven categories of this level to reduce its emissions in the same timeframe, including employees’ commute. Therefore, the purchase of goods and services, capital goods, leased assets and activities related to fuel and energy, business travel and waste are added to this group of emissions.

In addition, the hotel group envisions a strategy to decarbonize the entire supply chain and will offset remaining emissions through nature-based solutions by protecting and restoring ecosystems at all of its destinations.

20 years before the global industry target

Iberostar has set science-based targets (SBTi), whose roadmap is aimed at achieving carbon neutrality by 2030, 20 years before the global target set by the industry.